We build brands that drive biotech and pharmaceutical breakthroughs—and the teams that bring them to life.
Building ▪ Better ▪ Brands ▪
Building ▪ Better ▪ Brands ▪
What We Do
At B3, we build brands that lead—and teams that last. Whether shaping a launch strategy from early clinical trials or repositioning a legacy brand, we bring deep expertise in biotech and pharmaceutical positioning, stakeholder engagement, and market differentiation.
We partner with visionary clients to craft brands that drive therapeutic innovation - and cultivate the leadership teams that carry them forward.
What Makes Us Unique
At B3, scientific depth meets creative agility—powering biotech and pharmaceutical brands from strategy to scale.
Our approach is rooted in:
Strategic Marketing & Positioning: Translating complex science into compelling, actionable narratives
Market Research & Insight Activation: Illuminating what matters most to HCPs, caregivers, and stakeholders
Sales & Managed Markets Expertise: Equipping brands to thrive across commercial and access landscapes
Leadership Development & Team Alignment: Empowering the people behind the brand to lead with clarity and confidence
Why Partner With Us?
We don’t just build brands—we build the teams behind them. B3 Healthcare delivers strategic, creative and adaptive solutions that elevate your goals and empower the leadership behind it.
Partner with us to drive market leadership through bold strategy and team-driven execution.
Meet the Leadership
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Mitch is a seasoned creative leader with a unique blend of strategic vision and hands-on production expertise. Having spent decades honing his craft as a live-action director and creative director, he brings a filmmaker's eye and a storyteller's touch to brand development. While navigating the distinct landscapes of agencies like AbelsonTaylor, Mitch has consistently championed the power of compelling execution.
As CCO, he now spearheads innovative creative solutions, ensuring every client communication not only resonates deeply but is also executed with unparalleled precision and impact, leveraging a modern, nimble approach.
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Natalie is the Founder, President & CEO of B3, a brand and leadership agency advancing biotech and pharmaceutical innovation. She brings deep expertise in strategic positioning, market differentiation, and team empowerment—guiding brands from early clinical development through commercial scale.
Her career spans pharmaceutical and biotech organizations, as well as ladvertising agencies, with proficiencies in marketing, market research, sales, and managed markets. Natalie is known for her ability to translate complex science into compelling narratives, and for cultivating confident, aligned teams that drive brand success.
She is especially passionate about patient-centric strategies and addressing unmet needs in rare and complex diseases—where clarity, empathy, and impact matter most.
Connect With Us
Connect With Us